Can you think of a business that has drifted with no meaningful disciplines? How about Enron?
Or a business that drifted with no vision? Blockbuster comes to mind.
How about a business with no clear path forward? Sears. Enough said, right?
On the other hand, businesses with strategy, disciplines, and vision write a different future. A future of relevance, sustainability, and profitability for generations to come.
The Deadly Drift
Your business can’t be allowed to drift.
Businesses drift when they become distracted by the overwhelm. Lost in a fog of uncertainty. Consumed by busyness. And, maybe worse when they start to deceive themselves. Amazon won’t impact your business will it?
“I owned a distributorship for 30 years” I was told a lunch one day. This gentleman continued, “I HAD to sell it two months ago. And I have nothing to show for it.” It was sad really.
For many years this business leader, if we are honest didn’t lead. He drifted. Oh he was busy. Had relationships up and down the channel. I know for a fact he worked hard.
Yet the drift was there.
The opposite of drift is design. Being intentional about what the business must become.
Learn More About My Life’s Work: