By now you’re familiar with all of the reasons you SHOULD attend UnleashWD, but today we want to talk about why you should NOT attend UnleashWD. That’s right, UnleashWD might not be the place for you. Here’s why:
1. Chicago in fall.
Everyone knows that Chicago in fall is a time filled with cool breezes, changing leaves, and bright sunshine. If you’re someone who doesn’t like those things, you might not want to come to UnleashWD.
2. Like-minded distributors will be everywhere.
There is nothing worse than getting together with a 100+ colleagues who also recognize the need for change in your industry. Everyone will be talking about what’s working and not working for them, and excitedly collaborating on innovations which will drive their business forward. These are people who are ready for change, and are willing to do the hard work to get there. If you’re someone who is happy with the status quo, then UnleashWD is not for you.
3. You’ll be exhausted before the conference even begins.
Some of those same, energetic change-makers will probably take advantage of the opportunity to attend our Pre-Summit Gathering at Alton Lane. The speakers will be there, Dirk will be there, other attendees will be there, too. Drinks and hors d’oeuvres for everyone! That’s a lot of work – eating, drinking, rubbing elbows with some of the most innovative leaders in the country. Your competition might even be there so you’ll have to be friendly, too, so there’s all that smiling and laughing. You might even have to exchange phone numbers or emails with someone who wants to do business. Pulling out your phone to save that information is so much work. You should probably just stay home, rest and scroll through LinkedIn.
4. Innovation? Who cares.
So what if the speakers revolutionized their industries by changing their thinking. They’re not even distributors, so what can you learn from them? You think Jeff Bezos or Steve Jobs looked to other great leaders to help shape their thinking? And Blockbuster certainly didn’t need anyone else to tell them how to change. Being a late-adopter of change is just fine. You’ll get around to it someday, probably. Maybe.
UnleashWD is for the disruptors, the change-makers, those thirsty to win.
If that’s not you, you’re not ready for UnleashWD yet. Of course, if it is, you can register here before it’s too late.